I ’m oft surprised by how many people think that a hotel’s rack rate is a hotel’s average rate for a hotel room . In fact, a rack rate is actually the utmost price that a hotel normally charges for a room.
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While a word picture is worth a thou words, a moving double gives you deepness . Don’t restrict your social media content to fair still imagery, offer your potential nodes the chance to think themselves there with a video . Show people what it’s like to spend a day in your hotel and show up real people using the conveniences . Take, for example, The Sheraton Gateway at LAX, who wanted to reimagine what was expected of an drome hotel . With the helper of picture, they transformed their hotel from a locate to just doss down during a stopover, to a name and address worthy of exploring all of Los Angeles from.
